Amazon to Limit Sellers on Email Follow-up Campaigns
For many of our clients operating on Seller Central, one of the key strategies used to generate seller feedback and customer reviews for products and accounts is utilizing a popular third-party Amazon plug-in called Feedback Genius. Feedback Genius allows Sellers to set up automated email campaigns to send to customers after purchase. Feedback Genius integrates with Amazon to ensure the messages adhere to Amazon’s Global Blacklist and other policies. [...]