You’ve heard it said, it’s all in the details, and we’re here to break it to you that they matter when selling on Amazon. They’ve reported, the quality of your content can increase sales on average 3 to 10%. We’re here to touch on the ins and outs of Amazon’s ecosystem and why the little details matter to you Amazon strategy.
Amazon sells more than 12 billion products. Brands have unanswered questions because the competition is tough, and the playing field is more complex. Constant shifts and updates cause sellers and brands to revisit their approach on a regular basis.
Brands today need to optimize for the entire customer journey on Amazon. Once they’ve conquered the details involved, consumers will have little reason to choose a competitor.
Details within the customer journey include, but are not limited to:
- Aligned content and imagery
- Optimized bullets and product descriptions
- Inclusive titles and product images
- Enhanced Brand Content Pages and A+ Pages
- Appropriate advertising decisions
Without a defined strategy, products may never reach their full potential. Or worse, they could be hidden by listings with an optimized strategy.
It can be difficult to stay on top of the how-tos and must-dos that will make you successful. We’re here to help you make informed decisions with your best interest in mind. Our experts dedicate themselves to accelerating sales of the brands we work with. Let us be your Amazon resource so you can focus on the big picture of your business.