Even if the holidays are not your brand’s peak time period, the end of the year is an extremely important time for most brands to wrap up the year successfully and profitably on Amazon and beyond. During the holiday season...
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Last week, our team presented the first webinar in our Vendor Strategy series: Increasing Sales and Maximizing Profitability Through the Hybrid Model. This was an in-depth look at the differences between Vendor Central and Seller Central and why a 1P...
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Tera Johnson, founder and director of the Food Finance Institute and founder of teraswhey® interviewed our very own Jeff Walcoff, Vice President of Sales & Marketing on his Edible-Alpha™ podcast. Listen below for Jeff's thoughts on how Amazon can impact your food...
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Amazon is a company built on being a culture of developers and pioneers in every industry. Up until this point, Amazon has worked to build a portfolio of impressive advertising platforms to meet their various vendors advertising needs, all while...
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Forbes Agency Council Is an Invitation-Only Community for Executives in Successful Public Relations, Media Strategy, Creative, and Advertising Agencies. CLEVELAND, OH — Drew Kraemer, SVP, GM and Co-Founder of Marketplace Strategy, a Cleveland-based leading Amazon sales acceleration agency, has been...
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There's no doubt that Jeff Bezos is a successful man. Ever wonder his secret to creating one of the largest companies? In a press release earlier this year, Bezos's shared his three secrets to his success. Before reading this...
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Back to school time is in full swing, which can only mean one thing: time to start preparing for Q4 and the holiday season! Stay tuned for a webinar on Q4. We’re excited to start getting our clients ready for...
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The differences between managing AMS campaigns in both Vendor and Seller Central would strike anyone exclusively familiar with one platform as puzzling and lacking purpose, especially considering that so many brands have taken a hybrid approach and are utilizing both...
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Acquisition Bolsters SocialCode’s Full Service Offering on Amazon, Walmart, Jet.com, Home Depot, and Wayfair NEW YORK, NY – (August 7, 2018) – SocialCode, the leader in digital media marketing solutions, today announced it has acquired Marketplace Strategy (MPS), a Cleveland-based...
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The holidays already? Q3 is here and consumer brands are already ramping up their ecommerce marketing strategies in plans to deck the halls on their websites, social media, and general digital presence. Just as important, though, is your Amazon strategy;...
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