Amazon’s Fundamental Shift and What it Means for Brands
Amazon’s Fundamental Shift and What it Means for Brands
Since Amazon was founded in 1994, the company has evolved to become the largest e-commerce marketplace and cloud-computing platform in the world. But now, Amazon is much more than just an e-commerce platform for the brands that use it to sell their products. It has undergone a transformation, changing the way brands do business and