Tag Archives: Amazon’s Grocery Strategy

3 Reasons Why Amazon is Essential to E-Grocery

3 Reasons Why Amazon is Essential to E-Grocery

E-commerce has unleashed new options for consumers. For example, brands that only sold through brick-and-mortar now take orders and ship products. Because of this, challenger brands have entered the space and increased competition for legacy brands. This is especially true in the grocery category.  When it comes to e-commerce, more than 80% of shoppers say […]

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4 Things Brands Need to Know About Amazon’s Grocery Strategy

4 Things Brands Need to Know About Amazon’s Grocery Strategy

In 2017, Amazon made a major move into the United States grocery market. At the time, the grocery industry had a potential value of nearly $6 trillion. Amazon acquired Whole Foods and crushed the stock value of many of its direct competitors. At first, it wasn’t clear what this acquisition meant for the grocery industry […]

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