Prime Day sales in the U.S. continue to be bigger than ever – in fact, in the first 10 hours, Prime Day grew even faster, year-over-year, than the first 10 hours last year For the first time, Prime members celebrated Prime Day at Whole Foods Market where they saved millions of dollars with extra Prime Day deals Toshiba 50-inch 4K Ultra

With a deal strategy finalized, and AMS campaigns mapped out and in testing, what else is left to do in preparation for Prime Day? Since Prime Day is now among one of the largest shopping days of the year, it’s imperative for brands to start synergizing promotional strategies across all channels and to sync marketing

Amazon’s Prime Day, their annual cyber holiday featuring around-the-clock deals that rival those offered on Black Friday and Cyber Monday, is set to take place once again during the second week of July. Prime Day has seen increased sales each year since its creation in 2015, with 2017’s Prime Day finishing with a record-breaking 60%