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Case Studies

Amazon Marketplace News, Strategies, and Insights

Latest Case Studies

  • Amazon Demand Side Platform Programmatic Advertising

    Amazon DSP is still a newer element of the channel’s advertising options. But, many brands have found the value in it and continue to invest. Marketplace StraAmazon DSP is still a newer element of the channel’s adver ...

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  • CPG Turkey 5 DSP Success

    CPG brands have an undeniable opportunity when selling on Amazon. Marketplace Strategy (MPS) has helped CPG brands tap into their potential through programmaticCPG brands have an undeniable opportunity when selling on Am ...

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  • Overcoming Major Obstacles

    Many brands face challenges when selling on Amazon. To help, Marketplace Strategy (MPS) provides strategic direction and recommendations to overcome obstacles aMany brands face challenges when selling on Amazon. To help, ...

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  • Over-the-Top Advertising

    OTT Advertising is making its way into the future of the brands that sell on Amazon. Marketplace  Strategy (MPS) implemented tests for a leading housewares comOTT Advertising is making its way into the future of the bra ...

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  • Personal Care Brand

    After five years of selling on Amazon, a leading health and personal care brand came to Marketplace Strategy with the challenge of improving their overall custoAfter five years of selling on Amazon, a leading health and ...

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  • Baggallini

    While Baggallini, a handbag manufacturer, already had significant success on Amazon through Amazon Marketing Services (AMS), and was featured on the homepage ofWhile Baggallini, a handbag manufacturer, already had signif ...

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