Venturing Beyond Amazon: How Brands Will Diversify Sales Channels in 2021
During this webinar, we were joined by Executive Vice President of Marketplace Strategy, Greg Wolny. He used this hour to explain how and why brands should focus on marketplace expansion, beyond Amazon, in 2021. Sign up for on-demand access to this webinar to learn how the pandemic impacted the marketplace landscape in 2020 and what to expect in 2021. We provide a marketplace pulse report and explain how consumer behavior has changed and why it’s here to stay. Finally, we share how to diversify sales channels, how to fit emerging platforms into your brand’s strategy, and strategic tips.